Referral Gifts

You need to show your referrals that you care about them and appreciate them as a person. Everyone likes to be thought of and given gifts.When you give gifts and tokens of appreciation, people will feel great about you, trust you more, and see you as a friend which directly turns into referrals.

• You should always thank your clients and reward them for their referral. This can be in the form of a gift card, a thank you card, a charitable donation, or any other type of appreciative gesture. You can also have promotional gifts made with your company logo engraved on the gift. Be sure to buy in bulk to keep the per piece price of these gifts down, as you will be giving these to every past and future client and referral.
• Include your engraved logo, full name, phone number, website, and any other contact information. The cost of these gifts is very low compared to marketing and sales costs in order to obtain new clients.
• It is a very small price to pay for a future investment that may lead to lots of business.
• You want to separate yourself from the rest of competitors in order to stand out. Treating your clients and referrals with the best customer service possible is an amazing investment that will cultivate into future business.
• The best way to keep track of your referral progress is to create a system and stick to it. It can be a simple excel sheet that tracks your client, the referral, contact date, end result, and if you followed up.

• When you measure your referral results you will hold yourself accountable and get more referrals. This will automatically improve your results and bring stability while increasing performance. Referrals have an incredible profit margin because you barely spend any marketing resources to obtain business from them.